How to go into a floral consult prepared. Most brides/grooms/partners have little experience in what to expect as they go into a floral consultation.
Here are 10 tips to help with the process of the consultation.
1. Go in knowing that flowers are a perusable item like food so they have to be cut, shipped, processed, fed and designed within a very short window usually 48-72 hours. This contributes to the cost.
2. Do your research on the flower choices and what you like in style and design, this can mean gathering pictures from the various wedding websites or Pinterest. Understand that when looking at these sites that you have no idea what the flowers cost in those pictures, so be flexible if you do not have the budget for the same flowers.
3. Have a realistic budget on what you want to spend on flowers. You cannot get peonies or garden roses for the same price as mums. Expect to pay more around Valentine’s and Mother’s Day. These 2 days are the biggest floral holidays and the farms set higher prices on flowers not the florist because of the demand. Below are some of the more expensive flowers on the Market today.
- French Tulips
- Garden Roses
- Calla Lily’s
4. Bring your colors swatches to the appointment so your floral designer can have a good idea of what flowers to suggest to compliment those colors.
5. Be open to suggestions from your florist about substitutions for flowers that may be out of season or out of your price range.
6. Get more than one quote from different florists BUT be very careful when comparing the estimates to make sure that the flowers quoted in them are the same. Compare apples to apples not apples to oranges.
7. Expect that the consult will take about an hour and your estimate on flowers will follow within 48 hours depending on the time of year. Peak season for florist are February-May. September-December.
8. Expect to put down a retainer and sign a contract to hold your date after you receive the estimate. Most retainers range anywhere from 20-40% of the total estimate with the balance due 30 days out from your wedding. Some florist have a flat rate retainer based on the estimate. Florist will not HOLD your date unless a retainer/deposit is paid.
9. Good communication is always the key when doing a consult. Florist cannot see inside your head on what you want your wedding to be, so using tools such as pictures as well as asking questions will help you convey the type of flowers that you envision. Most florist will have a form for you to fill out that will help them guide you to suggestions. Ask to see their portfolio of past work so that you can see their design style.
10. Once you have made up your mind on your florist do not continue to price shop or continue to look for different options in flowers. Trust that you have made the right decision in selecting your florist and that your florist will endeavor to make your wedding day as beautiful as possible. Look at past Reviews as a tool and ask other wedding vendors about your chosen florist to see if they are in good standing in the wedding industry. This can be helpful when making this decision. Wedding professionals are the best source of good referrals since they will usually work with each other at one time or another.